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Click Here Publishing Online Marketing News and Strategy

How Consumer Buying Trends Have Evolved in the Automotive Industry

The automotive industry has undergone an ongoing and dynamic transformation over the past few years. This major transformation is the result of connected technologies, changing trends in consumer shopping behavior, and consumer mobility, which all impacts how consumers research and then buy vehicles. New developments in technology and the increasing […]

What is IGTV?

Some of you may have noticed a new button at the top of your Instagram that is shaped like a little TV. This button is for IGTV- which provides users with a whole new way to watch videos. What is IGTV? (Instagram TV) Instagram has just released a new (free!) […]

Guess Who Was Just Named #1 in SEO? Our Client, Lexus of North Miami, That’s Who!

Our client and the #2 Lexus Dealer in the WORLD, Lexus of North Miami, was recently named #1 in SEO at one of the largest Group Conferences in the country! A client of ours for the last four years, Lexus of North Miami exemplifies the success that can be achieved […]

Embracing the “Digital First” Mindset

Click Here Publishing is a “Digital First” Agency, meaning we’ve never been anything else. With 25 years of experience in digital publishing, our business has pivoted and grown WITH the internet (we’re both the same age). “Digital First” is not an intention. It’s a mindset. If an advertisement is designed […]

Facebook Automotive Summit in Austin, Texas

Last week, we had the privilege of attending the Facebook Automotive Summit in Austin, Texas. The theme of this conference was “Move People”. The conference opened with a welcome by Bob Lanham and Trace Przybylowicz. Bob and Trace explained that people in this day and age care about values; there […]

facebook third party data facebook privacy
facebook third party data facebook privacy

Say Goodbye to Facebook’s 3rd-Party Data

The news is true: Facebook will no longer allow advertisers to purchase or use 3rd-party data for targeting. A statement released to Click Here Publishing from Facebook confirmed this news: “Over the past week, we announced important changes to reduce the amount of data that apps can request from users […]

Click Here Publishing is a Google Premier Partner
Click Here Publishing is a Google Premier Partner

Click Here Publishing is an Official Google Premier Partner

We proudly announce our new status with Google – Premier Partnership Status! Our digital marketing agency’s fast-paced and continual growth has prompted Google to increase our ranking since our initial partnership in 2014. This new status means we rank amongst the top 3% of all digital agencies. Being a premier […]

Pay Per Click Adwords Campaign with Branded Keywords
Pay Per Click Adwords Campaign with Branded Keywords

Branded Keywords and Owning Your Own Name

You’re  checking out the results of your Paid Search campaigns, and a lot of the keywords triggering clicks are the same as your brand name, i.e. “branded keywords.” You may be thinking, “Why am I buying my own brand name? People who are searching for my business by name will […]

How to create a digital marketing strategy specifically for your business
How to create a digital marketing strategy specifically for your business

Digital Marketing Strategy Specifically for Your Business

Personalized Digital Marketing Strategy For Your Business When having initial discussions about a digital marketing strategy with a new client, one of the most common requests that we get is “Can you send me your packages?” This always leads into the discussion as to why we don’t have “packages” like most […]

Get more conversions and leads with mobile-friendly Facebook ads.
Get more conversions and leads with mobile-friendly Facebook ads.

Mobile-Friendly Facebook Ads: Why and How?

Why do I need mobile-friendly Facebook ads? Around 90% of Facebook traffic is mobile traffic, and over half of Facebook users only log in using their mobile devices. When making ads and posts for Facebook, always put the consumer first. If the consumer is mostly viewing your content on mobile […]

Is your website responsive? It should be.
Is your website responsive? It should be.

Is Your Website Responsive? If Not, You’re Behind Your Competition.

What’s the deal with having a responsive website? Chances are you have probably read a lot of articles about how in the future it will be important to reach customers on their phones or have joked with a friend about how much kids use their mobile devices these days. You […]

Google Launches Expanded Text Ads
Google Launches Expanded Text Ads

Expanded Text Ads: Google’s Game-Changing Advertising Upgrade

Here’s the scoop on Google’s Expanded Text Ads As we take our digital advertising into the next generation—the mobile-first world—you may have been noticing that your ads are a bit longer, contain a lot more text, and are showing up a tad differently than what you remember. Welcome, Expanded Text […]

5 Best Practices for Facebook
5 Best Practices for Facebook

Facebook Five Best Practices from Coastal Social 2016

Facebook and the Five Best Practices Director of Social Media Advertising, Holly Hingle, recently attended Coastal Social 2016 where she was able to speak about her experience in Facebook advertising. Coastal Social is the premier social media leadership conference for communications professionals and small business owners across the Gulf Coast. Here […]

Why aren't my ads showing?
Why aren't my ads showing?

Why Your Ads Aren’t Showing (On Purpose)

Sometimes the most exciting part of starting a new paid search campaign is seeing your ads in action. So you do a quick test search on Google and to your surprise, you can’t seem to find them anywhere! It doesn’t matter what keyword you seem to use, you don’t see […]

Google Adwords Click-To-Text Messaging Allows Advertisers to Increase Conversion
Google Adwords Click-To-Text Messaging Allows Advertisers to Increase Conversion

Connect With Customers Via Text Messaging To Increase Conversions!

Everything You Need To Know About Click-To-Text What Is It? With more searchers using smartphones than ever, Google is driving forward with their efforts to make the user experience more mobile friendly. In line with this strategy, they have released a new tool that allows advertisers to connect directly with […]

Facebook Advertising
Facebook Advertising

Advertising on Facebook

“Why should my company advertise on Facebook?” This is one of the most common questions we get in regards to digital marketing. Most businesses today have gained a familiarity with Google as a standard channel of marketing in their annual digital budget while the new and fast growing Facebook ad […]

Gboard | Google's new keyboard app for Apple iOS
Gboard | Google's new keyboard app for Apple iOS

4 Questions Digital Marketing Professionals Are Asking About Gboard

Google’s New Keyboard App “Gboard” for the Apple iOS Mobile Operating System Google recently released a new keyboard application called Gboard for iOS, the operating system used by Apple’s iPhone and IPad. Gboard gives Google a way to insert itself into any iPhone application which uses a keyboard such as […]

Maryland Honda Dealership Improves Digital Presence with Click Here Publishing

Honda of Annapolis, a leading Honda dealership in Annapolis, Maryland, has improved their digital presence under the guidance and expertise of the digital marketing consultancy Click Here Publishing. Click Here Publishing serves as a leading digital marketing agency that offers thorough consultations to automotive and nonautomotive companies for their digital […]

Ilderton Chrysler Dodge Jeep and Ram Increase Traffic with Click Here Publishing
Ilderton Chrysler Dodge Jeep and Ram Increase Traffic with Click Here Publishing

North Carolina Chrysler Dodge Jeep Ram Dealer Improves Digital Marketing ROI With Click Here Publishing

Ilderton Chrysler Dodge Jeep Ram in Greensboro, North Carolina has chosen to use Click Here Publishing to help increase their website traffic. Click Here Publishing has successfully improved many automotive dealerships’ digital strategies, website popularity, and online engagement over the past few decades. Ilderton Chrysler Dodge Jeep Ram explicitly chose […]

Team Toyota of Baton Rouge, Louisiana | A Loyal Client
Team Toyota of Baton Rouge, Louisiana | A Loyal Client

Team Toyota in Baton Rouge, a Loyal Client of Click Here Publishing

Team Toyota, a valued client here at Click Here Publishing, has been proudly serving Baton Rouge and the surrounding communities for over twenty years! In addition to serving the Baton Rouge area, Team Toyota is committed to serving residents from New Orleans, Denham Springs, Lafayette, Gonzales, Zachary, and Prairieville. Team […]

Click Here Publishing Designs a New Website for The RV Shop

The RV Shop in Baton Rouge has seen a significant sales increase by utilizing the digital consulting services offered by Click Here Publishing. As a rapidly-growing Baton Rouge digital design and consultancy firm, Click Here Publishing has worked to streamline The RV Shop’s website interface to bring information to visitors […]

Increase Your Google Business Reviews
Increase Your Google Business Reviews

Increase Your Google Business Reviews With This Customer-Friendly Shortcut

You already know that customer reviews on your business’ Google Plus page are important. Positive ratings and reviews help boost your ranking position in the search results and let potential customers know how awesome you are via digital word of mouth. It’s simple: More positive online reviews and ratings = […]

Westbank Used Car Superstore
Westbank Used Car Superstore

Westbank Used Car Superstore Seeks Consultive Services from Click Here Publishing

Westbank Used Car Superstore has sought consultive services from Baton Rouge’s leading digital agency, Click Here Publishing. Click Here will now be the intuition behind all of Westbank Used Car Superstore’s search engine optimization and digital advertising strategies. Click Here Publishing, Car Dealer SEM and SEO marketing, will work to […]

Toyota of New Bern and Greenville Toyota
Toyota of New Bern and Greenville Toyota

Click Here Publishing Welcomes Toyota of New Bern and Greenville Toyota

Digital marketing consultancy firm Click Here Publishing has recently acquired two new North Carolina Toyota dealership clients, Greenville Toyota and Toyota of New Bern. Over the next few months, Click Here will be working closely with these two dealerships to target specific audiences, address and resolve current website performance errors, enhance advertisement […]

SEO for the Automotive Industry
SEO for the Automotive Industry

Click Here Publishing, an Automotive SEO Company

Running a car dealership is a great deal of work, and can often be overwhelming. There are also plenty of unpredictable variables that will contribute to the overall success of your dealership. With technology constantly changing and sales trends over the last decade, it has been made abundantly clear that […]

World's Largest Dodge Chrysler Jeep Ram Dealer | Dave Smith Motors
World's Largest Dodge Chrysler Jeep Ram Dealer | Dave Smith Motors

Not Just the World’s Largest Dodge Chrysler Jeep Ram Dealership, But Also a Loyal Client

As one of our most valuable clients here at Click Here Publishing, Dave Smith Motors has been serving their community as an auto dealership for years! They have been providing an extensive selection of Chrysler, Ram, and Jeep models all this time, and are proud to have the title as […]

Baton Rouge, Louisiana | SEO Consultants Get Results
Baton Rouge, Louisiana | SEO Consultants Get Results

#1 SEO Company in Baton Rouge | Click Here Publishing Gets Results

SEO is becoming the most critical component in digital marketing and to say there have been changes in the industry would be an understatement. To be listed at the top of the major searches engines in today’s online economy is critical. We have been optimizing websites across the country for almost […]

Click Here Publishing Consults with Gordon McKernan Injury Attorneys
Click Here Publishing Consults with Gordon McKernan Injury Attorneys

Gordon McKernan Exemplifies the Model Digital Client

Gordon McKernan Injury Attorneys has been an excellent client of ours. The attorneys at this esteemed establishment have held the same high standards of courtesy and respect throughout our relationship as they have with all of their clients and associates. Originally founded in Baton Rouge, Louisiana, this firm is built […]

Automotive SEO Company – Experience Matters!

Search Engine Optimization (SEO) is a major component of an automotive website’s success. Automotive SEO provides your dealership with an advantage over the competition, making it a crucial element in any digital marketing strategy. Dealerships can try to purchase more air time or ad space to compete with other dealers […]

American Advertising Federation | Baton Rouge, Louisiana
American Advertising Federation | Baton Rouge, Louisiana

Louisiana Job Connection and Come Home, Louisiana Extensively Recognized at the ADDYs

Both the Louisiana Job Connection and Come Home, Louisiana campaigns were extensively recognized for their creativity and implementation at the Baton Rouge American Advertising Federation Awards (ADDYs) this past Saturday night. Of the 50 gold AAA Awards, 51 silver AAA Awards, three Special Judge’s Awards, and Best of Show and […]

Click Here Publishing Celebrates Mardi Gras
Click Here Publishing Celebrates Mardi Gras

Mardi Gras is more than a Holiday in New Orleans

Mardi Gras, the French term meaning Fat Tuesday, is far more than just a holiday here in New Orleans. The celebration was originally bought here by the French over a century ago as a day of excess before the start of the Lentin season. Today, Mardi Gras is a beloved […]

Why a mobile-friendly website is important
Why a mobile-friendly website is important

Why a Mobile Friendly Website is Essential to Your Business

A few years ago, not having your website optimized for mobile probably wouldn’t have been that big of a deal. But things have changed. Fast-forward to present day and you’ll find that having fully-optimized mobile versions of your website is essential for success in today’s online marketplace. The optimal solution […]

Click Here Publishing Mentioned in Baton Rouge Business Report
Click Here Publishing Mentioned in Baton Rouge Business Report

Click Here Mentioned in Baton Rouge Business Report

Click Here Publishing’s CEO was mentioned in an article in the March issue of the Baton Rouge Business Report. The article was about email best practices, here is a small sample: “Not understanding the audience you are attempting to communicate with, and not having a clear and properly structured message, […]

Attorney Website Design
Attorney Website Design

Attorney Website Design and Development Experts

If you are an attorney looking to enhance your marketing campaign and increase the variety of clientele to whom you cater, Click Here Publishing is the one-stop shop for attorney website design. Website development needs to be done by an experienced firm in order for the site to be search […]

Automotive Digital Marketing Consultants | Click Here Publishing
Automotive Digital Marketing Consultants | Click Here Publishing

See What a Premier Automotive Digital Marketing Company Can Do for Your Dealership

Advertising your business on the Internet is becoming more important than ever as Americans spend so much time browsing the web for everything they need. Automotive dealerships already face stiff competition from other local dealerships; you can’t afford to slip behind in marketing. An experienced automotive digital marketing company near […]

Advertising and SEO for the Automotive Industry
Advertising and SEO for the Automotive Industry

How Advertising and SEO for Automotive Companies Increases Business

Advertising is more complicated than it used to be, largely because of the rise of the Internet. Internet marketing and social media now play a huge role in the success or failure of any business. Many companies that used to be large and influential have fallen out of the public […]

Benefits of Using a Social Media Advertising Agency
Benefits of Using a Social Media Advertising Agency

Ten Benefits of Using a Social Media Advertising Agency

Social media is an essential tool in today’s marketing world. However, not just any business can see success by joining the social media scene. You need a savvy social media advertising agency in Baton Rouge that knows your business and knows your customers. With an agency providing customized marketing strategies, […]

Three Important SEO Elements
Three Important SEO Elements

Three Important Elements at a SEO Company

Search engine optimization (SEO) is one of the most important components of running a small business today. Most small businesses need to hire a professional to implement strategies to obtain a visible online presence. When you are working with an SEO company in New Orleans, you want to make sure […]

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How to Research and Choose a Digital Advertising Agency

When you are establishing an online presence, you need to determine who is going to do the work. Is someone at your company going to personally work on the project, or are you going to hire a team of experts to execute the tasks needed? Hiring a digital advertising agency […]

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How to Choose the Right Advertising Agency

Working with a full-service advertising agency in Baton Rouge can prove to be a worthwhile investment for any business to make. Choosing a reputable agency that offers measurable results and creative solutions can help your business get the most for your advertising budget. It is important to keep realistic expectations, […]

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The Benefits of Quality Web Design

The vast majority of customers are now searching for the products and services they need online. If your business is not online to attract their attention, you risk missing out on a large customer base. Taking advantage of quality website design in Baton Rouge can help you to attract new […]

Improve Brand Identity with a Web Design Company

What is your brand? Is it a cute little picture your web design company creates with your business logo? Is it the stamp of approval you place on every product you send into the great, wide world? Buckle up, because when you factor in Internet marketing, your brand is a […]

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Baton Rouge Social Media Experts & How Social Media Matters

Social Meida for Your Buisness is Important Why do you need Social Media for your business? The answer is easier explained by this statement “your business needs to be present where your customers are!”. What does that mean? Google Maps is the #1 used application across all mobile users. Is […]

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SEO Company For Car Dealerships – Best Practices

I have worked very closely with car dealerships for over 12 years helping them establish best practices when it comes to digital marketing. Digital marketing (today) is a very broad term. SEO, SEM, Social, Website Design, Analytics – all make up the digital landscape. Don’t forget to add mobile; therefore […]

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Enterprise SEO & Reporting Overview

A question that has come up in our office is “what are the different types of SEO”. Here is a quick breakdown of how we measure SEO and the different types of services that are contained within a typical SEO package. First, I like to describe SEO as a service […]

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Do You Record Your Business Calls?

You Can’t Manage What You Can’t Measure Do you record your business calls for quality control? How about track the actual source of your calls (ex; calls from Google vs. calls from Bing)? Did you even know this was possible, as well as, affordable? Click Here Publishing is an expert […]

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Web Site Design Company in Baton Rouge: Quick Tips

Chris Everett, managing partner at Click Here Publishing, has seen it all in regards to website design and development. Here are some quick tips for a business that is looking to design a new website or redesign an existing website. #1: Gather Your Content The #1 thing we see in […]

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Pay Per Click Advertising Company in Baton Rouge

It seems everyone is marketing pay per click advertising company these days. So how do you decide what company to choose? Here are the top questions you should ask when choosing a per per click advertising agency. 1. Experience It may seem obvious, but what is considered “experienced”? Ask qualifying […]

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Value of Search Engine Rankings

At Click Here Publishing we manage many ecommerce clients and we understand the importance of being listed on the first page of Google. We know and understand that everyone wants to be on the top of the search engines, but how important is it really to an ecommerce client? Here […]

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